Legal notice

De Gaulle Fleurance & Associés
conceived and wrote this all.

M&C Saatchi Little Stories
designed and produced this all.

Aglaé Bory et Yann Stofer
created the pictures.

Many thanks to those who helped shaping this Activity Report, and accepted to appear in it – all models are or have been part of De Gaulle Fleurance & Associés in 2017-2018.

In line with our sustainable development policy, since 2010, the Activity Report is mostly disseminated as an electronic document.

#FrenchTouchOfLaw

The hashtag that will be used in our 2018 social network communications, #FrenchTouchOfLaw, makes reference to the musical movement French Touch. Originating in France in the 1990s, a mix of electro, variety and pop influences, this “sophisticated but accessible” movement, to paraphrase Daft Punk, is mainly played in English and quickly managed to find its way to long-lasting international brilliance. We have chosen this Anglicism, which has since acquired common meaning, to represent, with a positive prejudice, the difference of a French practice of business law, otherwise mainly exercised within structures of a globalized culture. In our view, it successfully combines a nod to French and Anglo-Saxon heritage, with the energy of French Tech and the spirit of French or foreign investors looking for excellence and a different approach.

Since 2001, we at De Gaulle Fleurance & Associés have constantly been reinventing our vocabulary and the format of our legal productions as well as our communications media, to give a true representation of the world as it is and how it is changing. This explains the completely new style of this Bilingual Activity Report, which plays with the graphic codes of “mooks” (magazine-books), newspaper-books issued at long intervals and reflecting the entire universe of its readers. This format illustrates our global vision: concrete, complete, and at ease in the midst of turmoil. It also reflects our service promise: as lawyers at your side, we share your experience of economic transformation. Portraits, position statements, papers and inventories outline the landscape of 2017—we hope you like the journalistic style and that you find it informative.